The news is filled with success stories about massive online and video gaming growth – and recently, the Scotsman published an article which reported on a recent study conducted noting that the the video gaming sector has grown by 27 per cent in less than two years and employs thousands of people.
A report by TIGA, the umbrella body for digital publishers and video games developers, also showed that Scotland is the third largest cluster in the UK for video games, behind London and the South East of England.
Taking that a step further, PwC projected that the console games industry revenue would grow by 2.43 percent per year and that the global video game market is expected to be worth 90.07 billion U.S. dollars in 2020. That’s quite a big deal.
But it doesn’t stop there. UKIE (the Association for UK Interactive Entertainment) recently published a report – calling the UK the blueprint for gaming growth.
“The UK games sector is a highly dynamic, global success story. A new report commissioned by Ukie, The UK Video Games Sector: a blueprint for growth, tracks the rise of the UK games industry since the 1980s. It demonstrates the fast-evolving business models and the innovation used in by games businesses that have helped the UK become one of the most successful games exporters in the world“.
The same publication goes on to report a number of Gaming statistics and how that impacts business growth in the UK. Here’s what they say:
- Games create jobs: The games industry supports 35,000 jobs across 12 clusters across the UK
- Games are key exports: 68% of Ukie members generated over 60% of their annual turnover from sales outside the UK
- Games appeal widely: 21m play games in the UK, half of them are women and 27% of them are over 44
- Games are big sellers: The UK is the 6th largest global consumer market worth £3.9bn in UK consumer spend alone
- Games can heal: Virtual Reality and Augmented Reality are used successfully in healthcare to treat and train
- Games make you smart: Playing games give you skills – problem solving, dexterity, systems thinking, team work. Games are used to train surgeons and fighter pilots
- Games are homegrown: The biggest global hits are UK-made: Grand Theft Auto, Lego, Batman, Little Big Planet, Monument Valley, Farm Hero Saga and more
- Games blend art with science: Making games is a unique fusion of art, design, programming, audio, writing, data science
The United Kingdom has always been a powerhouse of innovation, technical mastermind and history-making invention and manufacturing. And that trend continues into the online, and interactive world – in an industry that is ripe for exponential growth. But the industry is young, and needs nurturing.
That is why we’re involved. We believe in the power of innovation – and are already working with gaming developers to forge the best strategy and see them experience their own exponential growth.
If you’re ready to get stuck in – and you need the right guidance, then it’s time to speak to us.