“We’re called EVRYTHNG because we believe that every physical thing around us is coming to life digitally in some shape or form” – and that’s what caught our attention. In this week’s Focus on Friday feature, we explore a business who is taking the Internet of Things phenomenon and transforming the lives of businesses daily through helping them to assign digital identity and manage their data effectively through connecting consumer products to the Web and managing real-time data to drive applications throughout the product lifecycle.


Here’s what they say:EVRYTHNG collects, manages and applies real-time data from smart products and smart packaging to drive IoT applications. We make it easy to build amazing and powerful new Web services and experiences using the live data flowing to and from physical things. Now any product can be more intelligent, more interactive, more trackable and more valuable by being connected to the Internet of Things. Smarter products come with digital media connections, e-commerce transactions and better service experiences. Smarter products come with real-time business insights for inventory tracking, protection and management. Smarter products come with EVRYTHNG.”


Here’s why we like them: The world is becoming more connected, more intelligently aware, as every second passes. Consumers want their expectations catered for right now, orders delivered today, experience to provide access wherever they are and at any time of day. That can only be done through a connected world, and that’s where the Internet of Things becomes a force of nature. Not forgetting just how disconnected our communications world was as little as 5 years ago, we’re now accustomed to answering a call on our desktop, buying car insurance via our table, turning our heating and lighting on via our mobile phone and checking up on what our dogs are doing while we’re at work, via our smart watch. The Internet of Things. It’s here – and it’s real. EVRYTHNG is just another way to identify value in this new, connected world and how business can turn that into true opportunity.


For more information about them, visit their website here.