Leadership in business is often seen as one of the most difficult characteristics to nurture – as ironic as that sounds. Surely if you’re in management, you lead?  Not always the case. We could spend countless hours detailing the fine art of Leadership, discussing the different types of leadership, the effectiveness of one over the other and more, but that’s not what we plan to do today.  However, if you’re reading this, then we’d be pretty certain to place our bets on the fact that you, as an individual, have the leadership qualities we speak about – or at least, the desire to grow. And for many entrepreneurs, especially within the high-growth business world, developing these qualities is a case of absolute importance. So, to that end, we’ve collated  a points that connect all the different leadership styles together – all with an aim to help you become the most positive and supportive leadership figure in your business that will certainly, take your business to where you want it to be.



Routine innovation is a hard thing for many to achieve within their company. Whilst many businesses function day-to-day, with their heads firmly in the operational and busy with heavy workloads and demands placed on them, they simply aren’t free enough to make time to consider cost, time or resource-saving decisions. This isn’t to say that day-to-day business shouldn’t take priority, but when it comes to innovation – the art of good leadership is making the time for themselves, as well as their teams, to imagine what can be, giving yourself room to breathe, taking note of what’s happening around you and developing a culture that remains agile to things that change, evolve, develop. A lack of an innovative approach risks your teams soon becoming weary of a repetitive, stagnant day in the workplace where they are resigned to doing the same thing, without any engagement or creative change.

Allowing for innovation within the functional cogs of your workplace means that an increased desire within your thriving, high-growth business starts to develop, that allows your teams more freedom in their work – making them feel engaged, purposeful and ultimately, productive – all a winning recipe for the delivery and growth of your business. Just take a look at some of the leading organisations in the world: Electrolux (amongst others) has created an entire Open Innovation function whose specific job it is to find new ways of doing things.  Innovation has become a key part of their success. Allow your business to stick to a core set of aims and recognise the reality of the market, but allow yourself and your employees to dream big. That positive thinking will not only make your team feel good, but your confidence as a leader of a high growth business will thrive – all inevitably driving your business forward.


Communication, Emotion and Passion

The cornerstone of a business that wants to quickly grow is, believe it or not, passion. If you, or your team, aren’t passionate about what you’re trying to achieve, then you may as well get a job doing a standard 9-5, with very little enthusiasm, and no work ethic or pride: risky business – and certainly not what we’re all here to do. Developing a positive, and passionate, work culture in your business is a heavily underrated part of business growth. Neglecting to ignite passion within your teams means you risk missing out on a brand opportunity that delivers value and reflects your business ethos to your clients, suppliers and partners – and, in turn, igniting that same sense of passion for your product and service, building long-term brand loyalty for your business, and respect for you as the person at the helm.

The key to effective and comfortable leadership is conveying the brand’s aims to your employees and helping them understand why you do what you do. Some decisions in business can be ruthless and hard to make, but effective communication with your team helps them understand the rationale behind your decisions, bringing them into the journey, as opposed to leaving them merely outside, as spectators. And when it comes to high-growth businesses, the need to make a quick decision comes at you thick and fast – and moving through change and disruption is easier, when everyone is on the same page, and supportive of a common goal. Your team needs to know that they can approach you with any questions they may have about the changing landscape of your business,  and be respected and understood by you. Their confidence in you will in turn create an even more positive atmosphere and help them believe in your leadership moving forward. They need to feel a part of your company and share the emotion you do for it’s progression With the correct management style, and a trust that they are there to build, not break, you, they will.


Challenge and Encourage

Building trust comes from being challenged and opening the channels for effective communication. So, doing that is not all about supporting your team’s creativity and ideas to help the business. It is important to offer challenges too. For any business in this day and age, Change is probably the biggest wall they’re up against. And dealing with change means that you, as a business, as a team and as a leader, need to remain agile. Developing agility within your business is often embedded in your business culture. For many, it is something that would need to be worked on, while for others, it’s something that is already working.  Implementing agile business practice could start with something as small as changing up people’s work patterns and challenging them regularly with new work or tasks they don’t usually partake in. Invite them to explore solutions that may not be common-knowledge to them and encourage them to think freely – not subscribing to a “we’ve always done it like this” mentality.  Activities like these allow them to explore other avenues of the business and feel as though they are progressing in their ability alongside the company’s overall progression.  This encouragement will in turn reward you with a more experienced and well-rounded workforce – confident in their own ability, and comfortable with change. You will experience a deeper commitment to your company, greater productivity and improved ability to conduct more tasks around the office – all feeding into a united, bigger vision for your business future.



Our final point is the most succinct but arguably the most important. As you become more and more prepared for change within your business and the business landscape, with prepared contingencies for possible situations that may unfold, you will most likely experience levels of discomfort from one, or many, parts of your business. The biggest risk you can take, consciously, or sub-consciously, is not adapting correctly, and within the right time, to change. It will take your best leadership qualities to steady a ship that may be rocking when there are big changes afoot. Supporting your business and its staff amid changes is hard, but with good pre-planning and calm leadership it can become manageable. The persistence, which got you this far as an entrepreneur, is vital, and persisting to be as prepared as possible as your business grows is the one key piece of advice we want you to take away today. A solid brand strategy alongside friendly, intelligent leadership, and the right business support, will allow for the most positive results – helping you achieve the targets you’ve set yourself.


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